Without a doubt, the most important medium for advertising is the internet. According to Internet World Stats, 34.3% of the planet, 2.39 billion people, are using the internet. If your website is invisible to web surfers, you are undoubtedly missing out on a huge source of potential income. If you are one of many companies struggling to make a splash in the sea of online content, contracting a SEO company skilled in online search engine optimization is the best thing you can do to grow your business. Here’s why.

• Prevalence of Web Searches

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Did you know, according to Search Engine Land, Google generates 100 billion searches a month? Further, as imForza points out, 93% of all online experiences begin with a web search. Of those people searching, 58% are doing so to research a service or product before purchase, according to Pew Internet. If your business has no visibility on the web you are missing out on all of those wonderful statistics. The fact is if you want to compete with the ever growing population of online businesses, you need SEO companies that can help you be found by web users.

• Importance of Ranking

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42% of search engine users click the top-ranked link. According to Search Engine Journal, 70 to 80% of web users ignore paid search results all together. Why do web users click organically ranked results over sponsored ads? Consumers are not stupid. They understand that the pages that have earned high ranking through Google’s PageRank are quality, informative links. They know chances are very good that following those links will provide them with a useful service. Companies specializing in online search engine optimization can help you harness the power of rankings that quality content yields.

• Affordability

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57% of B2B marketers say SEO has the biggest impact on their lead generation goals. Coupled with the fact that PPC advertising has a much lower conversion cost than traditional advertising, e.g. television and print, the ROI through SEO is potentially huge. According to Benoted, the cost of SEO campaigns are often returned with profit after one month of an effective campaign. Not only is online search engine optimization affordable, but it holds the potential for incredible returns.

There is a reason Google’s AdSense has increased its revenue by 41,754% since 2001. Web marketing is modern marketing. If your company is floundering and needs to find a way to generate more business fast, then you should consider utilizing an online search engine optimization expert. These professionals can raise your search visibility, improve your ranking, and do it all while improving your bottom line. What are you waiting for? Helpful research also found here: www.atlantaseohub.com