Sales can be tricky. Hiring just about anyone and wishing for the best is not a tactical move. So how do you hire quality sales reps?
Follow these steps to avoid common mistakes when filling up sales jobs.
1. Do Not Underestimate the Turnover Rate
Sales is not an easy profession. It takes the right sort of people, and many who try it out are going to realize it is not for them. Do not let your workers whims hurt your company.
Remember, nearly a third or up to 32 percent of all sales employees have a tenure of less than a year. Keep in mind that you will more likely than not have to hire more people than you anticipated.
2. Know What Kind of Personality You Are Looking For
Sales is pretty unforgiving. A job in sales requires confidence, period.
Arming your employees with knowledge of the best and most rewarding sales techniques, your product, and the competition will help increase confidence and morale.
3. Remember That Technology is Key
Technology is no less important in sales. New hires and tenured sales reps alike need to know how to use technology and use it well.
Some clients may even ask them to give, or even create and design presentations, without your help.
4. Be Realistic About The Time and Resources That Go Into the Hiring Process
40 percent of salespeople will not meet their goals, 20 percent of new hires will be untrainable in the end, and strictly 10 percent of all sales reps will have any kind of return on investment or ROI. Hiring the wrong person can cost the company anywhere from six to ten times the amount of an employee base salary.
Do these figures sound daunting? If you do not have plenty of time to devote to the hiring and on boarding process, it is both economical and smart to hire a recruitment agency. A recruitment agency will spend 100 percent of their time making sure you hire the right employees. They have a freedom you do not have, the freedom to focus on the hiring process alone.
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