Archive for September 1, 2013
Social media is one of the best ways for people to stay in touch with their friends. When people are asked to justify their Facebook use, they will frequently say something like, “Without social media, I would not be able to keep in touch with a lot of the people that I knew in high school.” And in many cases that is true. While it might not be the real person that you are seeing on Facebook or on another social media venue, it is at least a version of them that they are perfectly happy promoting.
But social media is also extremely important for people like private label social media sources and outsource social media providers. No, social media is not the most effective form of online advertising.